Lake City High School in Coeur d’Alene, Idaho needed a branding guidelines document to assist their athletic department in maintaining consistency across branded material. Although they had an official logo, many items were produced with the incorrect wolf head. They also requested an LC monogram to assist the wolf head logo in representing LCHS.

During the creation of the branding guidelines, the wolf head was given a refresh to ensure visual success at all sizes and applications. All layouts, spacing, and typography was custom created, and designed to be accessible to users within Microsoft 365 and Google Docs.

Role: Art Director

Responsibility: Create a branding guidelines PDF for internal use

Completed: January 2024